Founded in 2016, Guangzhou YOUMAI Animation Culture Development Co., Ltd. focuses on IP operation, integrating IP licensing operation, IP product development, marketing promotion, and channel sales. Owning a 15,000-square-meter factory, it has launched numerous trendy toys, plush toys, and IP derivatives. It has collaborated with over a dozen well-known domestic and international IPs, including "Doraemon," "Crayon Shin-chan," "Pingu," "Snoopy," and "Nailong," with a 10-year partnership with the "Doraemon" IP.
From April 9th to 11th, the 2026 Shenzhen Toy Fair & Trendy Toy Fair, together with the Shenzhen Children's Vehicle & Baby Products Fair and the Shenzhen International Licensing Fair, will be held at the Shenzhen World Exhibition & Convention Center. YOUMAI Animation will showcase a range of popular new products at booth 14E01 in Hall 14!
Linyi Haocheng Arts & Crafts Co., Ltd., the parent company of YOUMAI Animation, has been deeply involved in the production of animation IPs and trendy plush toys for 19 years. It releases over 70 new series annually, with more than 1,000 SKUs and an annual output exceeding 8 million pieces. It holds multiple quality certifications, including ISO9001, ISO14001, Disney, and Universal. Leveraging its parent company's strong supply chain advantages, YOUMAI Animation efficiently promotes the development of trendy toy IP peripheral products, focusing on online and offline channel layout. Online, it covers core e-commerce channels, operates four official stores, and boasts over 100,000 followers. Offline, its sales network spans 135 cities nationwide, covering over 10,000 terminal stores, and has established long-term partnerships with leading new retail brands, encompassing well-known chain trendy toy stores, fast fashion chains, toy chains, indoor amusement parks, and large supermarkets.
YOUMAI Animation has over 50 partners.
Focusing on the core stores of leading trendy toy systems for shelf display
With the slogan "Trendy Toy Pioneer, Adorable Toys,"YOUMAI Animation relies on trendy IPs and self-developed plush toys, takes "original design" as its foundation, and strictly controls production quality with "deep reproduction" as its standard. It is committed to becoming the preferred trendy toy brand for Generation Z in China and even the world.
The Shenzhen Toy Fair & Trendy Toy Fair is a premier industry event, bringing together global industry resources and has long been hailed as a "trendsetter for the Chinese toy market." As a regular exhibitor, YOUMAI Animation will be showcasing a wide range of IP-themed trendy plush toys and other new products making their debut at the fair. Check out some of the highlights!
Pingu
Performance Series
Clothing Series
Hide and Seek Series
Happy Farm
Little Hands Accompanying Cute Friends Group
I'll send you a bouquet of flowers
Head tilt series
New Year Series
Setting Sail Series
Snoopy
Mixed-up Big Head Series Plush Mirror
Floral Gift Series
Mood-based outfits
Sleeping bag series
Sleep Series
Musical Roaming
Crayon Shin-chan
Crayon Shin-chan: Fantasy Forest - Part 2
Crayon Shin-chan's Business Attire
Crayon Shin-chan's Cosplay Zoo
Crayon Shin-chan plush refrigerator magnet/hanger
